Jun 2015

What a Way to End 2015 Workshops!

I could not have asked for a more magical setting to wind up this year’s Get Down to Business Workshops. Thanks to the hard work of my colleague and teaching buddy Mark Weber, the fifth and final 2015 workshop took place at Leid Lodge & Conference Center in Nebraska City, Nebraska. Constructed of massive timbers and stone, the artistic tree-themed decor of the lodge pays homage to the beauty of trees and their importance to conservation and environmental stewardship. Its first-rate facilities and nearby attractions provided an exceptional venue for the final edition of this workshop series.

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Leid lodge sits adjacent to the estate of J. Sterling Morton, Secretary of Agriculture in the administration of President Grover Cleveland. Morton is celebrated as the founder of Arbor Day, the tree planter's' holiday. Widely respected as an agriculturalist, He was devoted to spreading the word about modern techniques of farming and forestry. Morton’s expansive estate allowed him to indulge his fascination with planting trees, especially rare varieties and heirloom apple trees. The 260-acre property, known today as Arbor Day Farm, is maintained as a State and National Historic Landmark. Among its activities are scenic trails that Mark, his daughter, Kelly, and I enjoyed on Sunday before setting up for the workshop.

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Thanks to Jason Deyo, president of Professional Photographers of Nebraska, and Karen Meinders, executive director of Professional Photographers of Iowa, for their support of the workshop. I’ve had the pleasure of teaching in both states before, so I knew to expect a great group of dedicated professionals and really fun people. I was not disappointed! Their questions, comments and active participation in the class were a joy for me and just the kind of encouragement I need to keep at the mission of helping photographers embrace the business side of photography.

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In the coming months I will be looking for partners to help make possible a series of brand-new business workshops to debut in 2016. In addition to developing new workshop content, I plan to continue work on some new educational resources for marketing and managing photography. I’m also looking forward to teaching a one-day management class in my home state for members of Professional Photographers of Pennsylvania on October 11. It will be followed on October 12 by a full-day marketing class to be taught by my colleague Ronnie Owings, who runs one of the most successful studios in the country. I’m most eager to learn from Ronnie! For more information about these two classes, click on this link.

Best wishes for a very happy summer!